Obviously, apples and oranges are different but try this experiment. Slice an apple and an orange in half. Take a bite of the apple and chew while holding the sliced orange under your nose and sniff repeatedly. The apple will taste like like an orange. Why you ask! Because smell receptors in your nose work along side the taste receptors (taste buds) in your mouth to help interpret taste. Thus, a strong smell can affect the flavor of food.